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Great news! Your company has finally made the investment in the worlds best rated CRM, Salesforce. Happy Day!

I know you have been waiting patiently for this moment. So, congratulations.  Now the big question is whether or not you need a Certified Salesforce Administrator or, can you implement this on your own? The answer to that question will depend entirely on your situation. ...

Did you know that most enterprises will spend more time this year focused on customer experience, but will fail miserably to change and affect their business goals with their Customer Relationship Management (CRM) system?

This was found in the disturbing report from Gartner analysts, revealed at their London Customer Strategies and Technologies Summit earlier this year.

By taking time to understand the following ...